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Why Wide-Leg Jeans Are Back

Wide-leg jeans are making a confident return, but this isn’t the first time. From their 1970s counterculture roots to the 1990s baggy era, wide-leg denim has always carried cultural meaning—freedom...

A Democratic Fabric That Unites Across Time and Class

Denim has traveled from the workshop to the runway, bridging classes, cultures, and eras. In this essay, we reflect on how icons like James Dean, Carolyn Bessette Kennedy, and Princess Diana shaped...

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What Is Responsible Denim?

What does it mean to make denim responsibly? In our Responsible Denim Journal, we share how small steps — from curated fabrics to our ReBearth™ program — create jeans that last and lighten our foot...