Want More From Your Denim? here are Six Care Tips
Discover how to care for your Bear & Birches jeans the right way. From washing less to air-drying and our ReBearth™ recycling program — these six tips will keep your premium denim refined, dura...
The Real Impact of Recycling Jeans — What Happens After You Return Yours!
Each pair of jeans typically emits ~33.4 kg CO₂ and consumes nearly 3,800 L of water over its lifetime. By returning your pair to the Bear & Birches Recycling Program, you help close the loop —...
From Fairways to Fashion: A Denim Pop-Up for Pound Ridge This Ryder Cup Weekend
This Ryder Cup weekend, while the world watches Bethpage Black and Greenwich Polo, Pound Ridge hosts something closer to home. Bear & Birches joins forces with Esthetic Embassy for our first de...
How Many Jeans End Up in Landfill?
Every year, the fashion industry sends 92 million tonnes of textile waste to landfills, with jeans making up a significant share. Fast fashion, fiber blends, and weak recycling systems worsen the p...
Wide-leg jeans are making a confident return, but this isn’t the first time. From their 1970s counterculture roots to the 1990s baggy era, wide-leg denim has always carried cultural meaning—freedom...
A Democratic Fabric That Unites Across Time and Class
Denim has traveled from the workshop to the runway, bridging classes, cultures, and eras. In this essay, we reflect on how icons like James Dean, Carolyn Bessette Kennedy, and Princess Diana shaped...