Founders of Bear & Birches Denim Jeans Brand

Meet the Founders

The Bear & Birches Story “Founded by Zoya and Dakota, Bear & Birches was born at the intersection of two powerful family influences: a father dedicated to global environmental policy and an uncle with a strategic, corporate vision.

This legacy inspired a commitment to move beyond simply selling a product to offering a choice rooted in responsibility and intentionality. By rejecting "throwaway culture," the brand focuses on creating enduring denim where every decision, from sourcing to stitching, is guided by the question: Does this honor the earth we grew up learning to protect?.

Today, every pair of Bear & Birches jeans carries this shared belief that meaningful craftsmanship can shape a better future, inviting you to join a story built on purpose and the promise of doing things the right way.

About B&B

Style with purpose, built to last.

Bear & Birches creates denim that moves with you — from workdays to weekends — blending timeless design with modern confidence. Crafted to be lived in, responsibly made, and designed to endure, our denim reflects strength, intention, and effortless style.

Our Mission

At Bear & Birches, our mission is shaped by the enduring grace & strength of iconic figures who have defined the essence of timeless style. Inspired by rebels, royals, and those who challenged convention, we craft denim that empowers you to write your own story. Each pair of jeans we create is a tribute to those who lead with style, who embrace their individuality, and who believe in the power of living life on their own terms while making an impact on the world around us.

Our Values

We connect with individuals who seek a class of their own and make their own way. Bear & Birches is an extension of your individuality, celebrating your victories and expressing your unique spirit. We envision a future where our designs are more than just clothing—they are statements of your enduring style, all without compromising the planet.